深林舞会


Your present location: Food Machinery Equipment Network > News Home > Market Analysis

Steamer becomes "black horse" in kitchen appliance market

January 07, 2020 16:22:58 Source: Food Machinery Equipment Network Editor: Mary Popularity: 10381


[ Market Analysis of Food Machinery and Equipment Network ] Affected by the slowdown in the growth of the overall kitchen appliance market , the growth rate of emerging categories of kitchen appliances did not meet expectations. In the context of consumption upgrading and gear shifting, people's demand for healthy eating is getting higher and higher, and the electric steam box , especially the integrated steam box, not only meets the current consumers' pursuit of healthy eating habits, but also solves the problem of limited kitchen space. The "pain point" that cannot have both function and beauty has become a new growth point in the kitchen appliance market. The industry predicts that the embedded integrated steamer will maintain rapid growth for a long time to come.

Since entering 2019, affected by the continuous control of the industry, the kitchen appliance industry as a whole continued its growth slowdown trend in 2018. Many kitchen appliances companies are also caught in the dilemma of “weak old categories and ceilings of new categories”. In order to break this dilemma, kitchen and electric enterprises strive to cater to the trend of consumption upgrades, and develop new kitchen and electrical categories, such as electric steam boxes, especially including micro-steaming and baking integrated machines, steaming and baking integrated machines, micro-steaming integrated machines, and steam ovens. , Favored by the market.
"Northern people are used to steaming staple foods, and South people are good at steaming dishes." Chinese food culture is extensive and profound. Among them, steamed foods fully maintain the original juice, original flavor, and original shape of the meals, and avoid the serious loss of nutrients in the meals. The nutritional elements are considered to be a very healthy and environmentally friendly way of cooking, which just fits the needs of people today for healthy eating. Data statistics show that the market size of electric steamer products with "steaming" functions is close to 4 billion yuan, an increase of 4.4% year-on-year.
Industry insiders believe that the development of the kitchen appliance industry is hampered and the market growth is slowing. However, in the context of consumption upgrades and gear shifts, people's demand for healthy diets is getting higher and higher. In addition, in the kitchen space where soil is at a premium, multifunctional and beautiful kitchen appliances are more popular. The electric steam box, especially the embedded integrated electric steam box, may become a "dark horse" in the kitchen appliance market, and it will become a "driving force" for kitchen companies to enhance their product market competitiveness and promote industrial development, and become a kitchen appliance market. New growth points.
According to statistics from a certain network, the size of the embedded market will reach 7.6 billion yuan, a year-on-year increase of 61%, and the penetration rate may reach about 42%. The sales scale of up to 7.6 billion in the embedded market also indicates to a certain extent the future development trend of embedded integration of the "electric steamer". The embedded integrated electric steamer not only realizes effective integration of space layout, saves space, creates an integrated layout of the overall kitchen, but also realizes the multifunction of steaming and roasting to meet diverse cooking needs.
Today, many steam box companies have implemented embedded integrated product layouts. It is reported that a kitchen company released an embedded stove steaming and cooking machine, which combines the stove, the steam box and the oven well to achieve integrated control. At the same time, it uses dual steam technology, in addition to more steam, more accurate temperature control, and guarantee Steamed quality.
In addition, some enterprises have realized the miniaturization, modularization and integration of the main parts of the steam box products, which not only achieves beauty and multifunctional cooking, but also saves kitchen space.
Of course, the healthy development of embedded steamers is also inseparable from related standards and restrictions. It is understood that the 2018 standards "Embedded Electric Steamer" and "Standards for Common Dimensions and Installation Configurations of Household Embedded Kitchen Appliances" clearly stipulate the common dimensions, installation, and electrical configuration of kitchen and electrical equipment such as household embedded electric steamers and electric ovens. Such requirements will allow the embedded steamer industry with no standards to rely on to "have a method to rely on" and accelerate the healthy and leap-forward development of China's embedded integrated steamer industry.
As the consumption structure of the kitchen appliance market continues to escalate, people ’s demand for healthy eating increases, as well as the realization of aesthetically integrated design and multifunctional requirements for limited kitchen space. In the future, kitchen appliances such as embedded integrated electric steamers will be more popular in the market , And will quickly enter the market introduction period, and the demand for embedded integrated design will also be more vigorous, the prospect of the entire industry is worth looking forward to!

I want to comment

Civilize the Internet and speak rationally. (You can also enter 200 characters)
expression

All comments represent the opinions of netizens and have nothing to do with this stand.

  • All works marked “Source: Food Machinery and Equipment Network” on this website are works that Zhejiang Xingwang Baomingtong Network Co., Ltd.-Food Machinery and Equipment Network legally owns copyright or have the right to use. Excerpt or use the above works in other ways. Those who have authorized the use of works on this website shall use them within the scope of authorization and indicate "Source: Food Machinery Equipment Network". Anyone who violates the above statement will be held accountable for related legal responsibilities.
  • This website reprints and indicates works from other sources (non-food machinery and equipment network) for the purpose of transmitting more information. It does not mean that this website agrees with its views or is responsible for its authenticity. Direct and joint liability. When other media, websites or individuals reprint from this website, they must retain the first source of the works indicated on this website and bear their own legal responsibilities such as copyright.
  • If you (unit or individual) believes that a part of the content of this website is suspected of infringement, please notify us immediately and provide true and effective written certification. We will take effective measures to prevent the occurrence of infringement and take appropriate measures after verification .
Scan QR code to follow WeChat
@ 食品 机械 设备 网
Recommended
0

  • 右2
  • 广告招租








    Illustrated food machine

    More >>
    Visited Shanghai Bozhuo Packaging Machinery Co., Ltd.

    Visited Shanghai Bozhuo Packaging Machinery Co., Ltd.


    Substation

    Food Packaging Machinery Net Food Meat Processing Net Food Beverage Machinery Net Snack Food Equipment Net Food Rice Noodle Machinery Net Food Bakery Net Net Food Fruit & Vegetable Net Net Food Refrigeration Net Net Food Drying Net Net Water Treatment Net Net Food Delivery Net Products Equipment Net Cooking Equipment Net Pastry Equipment Net Slaughter Machinery Net

    Food Machinery Micro Portal


    About Us | Site Services | Member Services | Enterprise Websites | Owned Websites | Friendly Links | Recruitment of Talents | Browse Product Categories | Product Sitemap | Special Channel List

    Food Machinery Equipment Network -Professional online media for the food machinery industry

    Copyright 2020 nongye168.cn All Rights Reserved Legal Adviser: Lawyer Jia Ximing of Zhejiang Tianlu Law Firm

    Customer Service Hotline: 0571-87759911 Join hotline: 0571-87858616 Exhibition cooperation: 0571-87759655

    Customer Service Department: Editorial Department: Cooperation Department: Marketing Department:

    Back to Home